Prasoon Kumar Ghosh is a trailblazer in the realm of Digital PR, seamlessly blending his background as a Software Engineer with his expertise as a Communications Consultant. With over 18 years of experience spanning prestigious communication consultancies and media outlets across India, Prasoon has emerged as a driving force behind Channel PR’s digital evolution.

As the Head of the Digital PR wing at Channel PR, Prasoon leverages his profound understanding of technology platforms to curate next-generation consumer experiences and forge meaningful connections between brands and their audiences. He has played a pivotal role in infusing Channel PR’s communication portfolio with a digital edge, positioning the agency as a pioneer in offering innovative digital services.

Prasoon’s proficiency extends beyond technological prowess; he possesses a keen grasp of socially relevant issues, demonstrated through his successful execution of integrated campaigns for social sector clients such as Greenpeace International and Child Survival India.

Specializing in the technological aspect of communication, Prasoon has spearheaded initiatives to develop brands’ digital footprints, optimize web and mobile assets, manage online reputations, and devise cutting-edge digital marketing strategies. His client roster spans diverse sectors, including NDTV, Arvin Meritor, Alstom, Adobe, Greenpeace International, and more.